The home of international electronics brands in Saudi, Abdul Latif Jameel Electronics has been retailing electronics and home appliances for more than five decades.
Featuring brands such as Toshiba and Sharp, and selling a range of luxury and every day products
They didn’t have a centralized system to track all the sales activities.
Different departments were working on different systems.
No Mobility
Salesforce built a strong yet easy-to-use system. Implementing Opportunity lifecycle while integration with Oracle complex model, making sure users’ day-to-day activities are streamlined for each department.
Each department has it own way of working even though they are in a single platform.
The system is fully adapted to mobility and users all over the kingdom are taking advantage of the cloud platform power when the IT team releases a new feature.
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